Awhile back, I posted about a press release company that posted what looked like a fake trackback to my site. Apparently, they’re not happy about that post.
SES New York
February 24, 2006 1 Comment
I’m taking off tomorrow for Search Engine Strategies in New York. For those of you who will be attending, here is a quick rundown of the panels I’ll be speaking on: Session: Auditing Paid Listings & Click Fraud Issues Day: Tuesday, February 28 Time: 11:15 am Session: Linking Strategies Day: Wednesday, March 1 Time: 9:00 [...]
Brand Building and Technical Ineptness
February 24, 2006 4 Comments
According to Nielsen//NetRatings, Google handled close to 2.5 billion search queries in December of 2005. When it comes to search infrastructure and scalability, they rewrote the book. So how is it that a company with such technical prowess could launch yet another service that crashed and burned do to "extremely high demand?" Is it really [...]
msn-ff.jpg
February 17, 2006 7 Comments
On Wednesday, Brady Forrest announced that MSN had launched a new UI for MSN search. He also mentioned that they’ve made a lot of improvements to their algorithm lately. I’m not going to spend any time talking about the algo comments because there are already plenty of people handling that. Instead, I thought I’d restrict [...]
Push Button Marketing 101
February 10, 2006 7 Comments
Comment spam isn’t something I get extremely worked up about. I just look at it as a by-product of the environment we exist in. Until search engines can get past "the person with the most links wins" comment spam will be around. That said, I fully understand that my point of view is probably part [...]
Why Big Brands Should Spam Search Engines
February 8, 2006 23 Comments
Imagine for a moment that you are the VP of marketing for one of the world’s most recognizable brands. One of your responsibilities as VP of marketing is to make sure that your brand shows up at the top when the thousands of daily Internet users type your brand names and model numbers into the [...]
Looking For a Few Good People
February 3, 2006 16 Comments
Interested in living and working in sunny Southern California? We’re going to be moving into new office space at the end of March. The new place is quite a bit bigger, so we’re going to need some new people to help fill it up. Specifically, I’m looking for a couple new programmers, a designer (a [...]
The Power of a Brand – Perception vs. Reality
February 2, 2006 6 Comments
"Survey: Advertisers Say Search Ads On Google Better Than Yahoo, MSN" That’s the headline from a MediaPost article about a recent survey of 1200 PPC advertisers conducted by Outsell.
